Author: Wendy Brost, Summer & Group Accommodations, MacEwan University Residence
Does it ever feel like your property is having an identity crisis? What are we? Are we a hotel? Are we a hostel? Are we an apartment building? When you have thousands of people coming through the doors all expecting and wanting different things, can we be all things to all people? I say heck ya! Why can’t we be all things to all people?
If there is one thing that I think we have gotten good at is just that….being all things. For the guests who are booking and wanting more of hotel feel…we gave it to them. Having specific floors with upgraded linens, kitchen amenities and upscale service and rates…..for the youth and sports groups who want to come in and out with convenience and thrift we created floors with basic linens and economic meal plans, with the added convenience of turning the lobby into a full service banquet area. For the guests who are looking to stay monthly we have created suites that include TV’s, full service kitchens, convenient monthly parking and access to our Sports and Wellness Centre. We have successfully diversified our market.
That is the beauty of having the type of property we do…we can be all things to all people. Most hotels cannot offer this many different types of service. I think instead of calling it an identity crisis we need to call it endless opportunities. We can be a temporary home for that family waiting for their new house to be built, we can be a hostel to that school group who wants to be in an economical, safe and secure environment, we can be that athlete village for major sporting events in our cities and we can be that place the University President is proud to host their guests …we really can be all things to all people and we need to take pride in that not so small feat.